Opportunities

Where players, coaches, and clubs align with purpose.

Player Sponsorships

ALET selectively works with a group of athletes through apparel-based partnerships as we continue to grow. These relationships are intentionally limited, allowing us to maintain a high standard of quality, alignment, and consistency across every partnership.

At ALET, partnership is not driven by visibility alone, it's rooted in alignment. We work with athletes who embody our core principles both on and off the court: mindful luxury, discipline, humility, resilience, and community.

Each partnership is built with intention, reflecting a shared commitment to how the game is played, represented, and experienced.

Referral & Ambassador Program

For coaches and community leaders who meaningfully influence players and tennis culture.

We collaborate with a small number of individuals who lead with integrity, humility, and character both on and off the court.

Coach Referral Program: commission-based referrals and exclusive player benefits.


Ambassadors: product access, referral opportunities, and invitations to select ALET product experiences.